About Us
Experiential Learning with Purpose
What impact has music had on your life? For most of us it connects us to memories, places and people like nothing else. We’ve all had that experience of hearing a song that immediately transports us back in time to a particular holiday or reminds us of a particular point in our life.
The feeling of playing music together takes this to a whole new level. Even professional musicians who’ve been doing it for decades will still look forward to each opportunity to connect with their fellow musicians and audiences. So why shouldn’t everyone, regardless of experience or ability, have the chance to feel that? And more importantly - to learn from it.
All In Good Time was founded back in 2013 when Jason Tebble a professional bass player, having recently moved to London in order to further his music career was staying with his sister, Rachel Hale, an Operations Director in the hospitality sector, who’d made the same move a decade earlier.
Over a morning cup of tea Jason had said:
“How cool would it be if we could get any group of people, with no musical experience at all, to be able to play in a band together! Not only would it be a memorable and engaging experience, but it could also offer powerful insights into teamwork and collaboration”.
Rachel agreed but questioned whether it was even possible!
Fast forward a few weeks and a group of Rachel’s very unmusical neighbours (no offence intended) gathered in her living room with a drum kit, bass, a couple of guitars, a keyboard and some microphones. The result? Within half an hour they were playing a convincing rendition of Florence & The Machine’s ‘You’ve Got the Love’.
Jason & Rachel had come up with a system that allowed non musicians to quickly learn enough on all instruments to be able to play together. The speed at which this is accomplished then allows real freedom to start to explore the dynamics of playing together and what it means to be a successful band (ergo team).
Through various challenges and processes the experience builds towards a full-scale performance, but the real impact comes afterwards. Through structured reflection and debriefing, teams leave not only with a sense of achievement, but with clear, practical insights they can take back and apply within their organisations.
If you want your team or leaders to create more impactful team cultures, build psychological safety, know how to challenge and support each other at a high level, encourage experimentation and creative thinking and also build bullet proof levels of trust and respect for each other.. the answer is simple, give us a call and get them playing music together.
From our beginnings in that living room 10 years ago we’ve travelled all over the world delivering these innovative workshops to teams and leaders from HSBC, through to Technicolor, Aviva, GSK and many more. Now it’s your turn!
A Creative Approach to Connecting Teams
Facilitated music experiences
Organisational & Behavioural Change
Leadership awareness building
Collaborative team engagement
Structured team-based music activities reinforce connection and develop applied problem-solving capability.
WHY CHOOSE US
Recognised global leaders in applying music to develop high-performing teams and effective leadership capability.
Proven Expertise
Programmes are designed and delivered by professional musicians alongside organisational development specialists. This dual expertise ensures credibility, consistency, and learning outcomes that translate into workplace impact.
Innovative Learning Design
Music serves as a universal and efficient learning medium. Our approach enables rapid engagement across large audiences, compressed timeframes, and culturally diverse groups.
Scalable and Cost-Effective
Experiences are adaptable to varying group sizes and organisational budgets. Programmes maintain impact and quality regardless of scale.
“For building world class team dynamics, there is nothing better!”
— — Rachel Hale Director
Our Team
All In Good Time (AIGT) is a global provider of music-based experiential learning and organisational enhancement.
Jason Tebble
Creative Director
Jason is an ICF Associate Certified Coach (ACC), entrepreneur and musician who’s worked globally with leaders and teams at the highest level supporting them to be innovative, creative, agile & focused. He’s worked on development programs with GSK, Warner Music Group, Aviva, HSBC, Technicolor, IMI and many more. As well as Director of All In Good Time, he also runs a coaching practice - The Possibility Studio, he's been an Associate Board Member of the ICF, has spent many years working as a professional bass player and runs The Great British Music Camp, a residential music week for 11-18 year olds. This mix of the corporate and the creative is what brings colour and vision to his coaching and development work. In his spare time he enjoys playing tennis, yoga & snowboarding.
Rachel Hale
Co-Founder / Commercial Director
Rachel is the Co-Founder of All In Good Time, which she launched in 2013 alongside her brother Jason. The idea was sparked by Jason’s vision to enhance high-performing teams through the power of music, an idea Rachel quickly recognised as a fresh and lasting way to think about team development. Rachel began her career in the luxury hospitality sector, spending over a decade honing her expertise and ultimately reaching Director level at a Waldorf Astoria property. During this time, she became known for building strong teams, driving loyalty, and delivering the kind of client experience people remember long after they’ve left. Today, Rachel brings that same people-first approach to business development for SMEs, creating meaningful partnerships and making sure clients feel genuinely supported at every stage. Although she’ll admit Jason got the lion’s share of the family’s musical talent, Rachel found her own connection to music through the business. It didn’t take long for her to realise that the dynamics of a band closely mirror those of a successful team - proving that music isn’t just enjoyable, it’s a powerful way to boost collaboration and performance. Outside of work, Rachel is a proud parent to two budding musicians and is slowly being taught how to play the piano by her son - performances currently limited to a very supportive audience at home! Weekend plans often include muddy walks, family adventures in nature, and the occasional ski trip. She is currently in the early stages of a long qualification to become a counsellor / psychotherapist, further deepening her interest in people, connection, and personal development.
Fred Claridge
Drums / Vocal Tutor
Fred graduated from Birmingham University in 2012 with a degree in Music. Throughout his education and his professional life he has played extensively across the UK at venues such as the Royal Albert Hall as well as international tours including Los Angeles and various european destinations. Fred's band, Fallingham Fair have had wide recognition with recent exposure including BBC 6 Music & Channel 4's Sunday Brunch. As a workshop facilitator Fred has been lucky enough to work with companies such as Wigmore Hall and Northamptonshire Music and Performing Arts Trust.
Khaya Maseko
Singer & Musical Director
Khaya is a professional musician, classically trained singer and musical director. Born to a British mother and South African father, he started professional singing training at the age of 11 at the world renowned Drakensberg Boys Choir in South Africa and after finishing school went into a career in musical theatre. He spent 8 years in the theatre world, most notably playing Simba in the Hong Kong and UK productions of the Lion King. After this he moved into live music and has become a prominent vocalist in the London live music scene, performing all across the UK and around the world. He has been a vocal tutor for All In Good Time since 2022.
Katrín
Lead Vocalist Performer
Katrín has worked as a professional musician her whole adult life. After growing up in Reykjavik, Iceland she moved to London to further her career. To refine her craft she completed a Bachelor degree in Contemporary Music Performance from the renowned ICMP in London. She graduated with the award of 'Best Vocalist'. Katrín has always first and foremost been a performer. Her stage performance and energy, paired with her experience kept her busy throughout her education and ever since. Her consistent delivery has ensured continuous work with high-end function bands and center stage opportunities with popular artists, as well as with her groups VOX Collective, VOX Collective Choir and OutOut Live. Katrin's performing schedule has brought her from East to West with performances spanning Europe, Asia and The Middle East.
Eden Lole
Singer & Vocal Tutor
Eden is a London-based singer and vocal tutor with an impressive independent artist career. A standout artist on BBC Introducing and BBC Radio 1, she's performed at major festivals including Latitude and the Isle of Wight Festival, as well as iconic venues such as Shepherd's Bush Empire, alongside touring extensively across the UK. She has also worked as a backing vocalist and has become a firm favourite at prestigious venues including The Ned, Soho House, The Arts Club, The Dorchester, The Shard, and The Londoner. As a vocal tutor, Eden brings an infectious zest for life and music that is impossible not to feed off. Known for her vibrant energy and ability to connect, she has a natural talent for bringing out even the most reserved voices, helping individuals build confidence and perform with authenticity.
Tobie Carpenter
Lead Tutor
Tobie is a Jazz Guitarist & Composer based in London. After studying at Leeds College of Music and Royal Birmingham Conservatoire Tobie has gone on to performed at Club Bonafide (New York), The B Flat (Berlin) & sold out shows at Royal Albert Hall, Jazz Cafe & Ronnie Scott’s Jazz Club (London) both as a band leader and alongside a number of award winning artists. His debut album ‘Dead Pan Party’ with the Tobie Carpenter Organ Trio went to No.1 in the U.K. Jazz Chart. Media coverage has included extensive radio appearances in both the UK and USA and television appearances with Channel 4 and Sky. Tobie has been described as “a fantastic performer...one to watch” by Jazz FM and “evidence the UK Jazz scene is on fire” in a 5 star review from the Evening Standard. As an educator, Tobie has lead hundreds of masterclasses and workshops in the UK and the US. He has run a weekly improvisation workshop since 2012 in London and has taught in a number of institutions including Cambridge University.
Jess Robinson
Vocals / Keys Tutor
Actress, impressionist, singer and voiceover artist, Jess has appeared on both stage and screen. She toured the UK recently in Jim Cartwright’s Little Voice and starred with Joan Collins in Full Circle. She has also appeared on numerous shows for Radio 4, including the Sony Award winning The Secret World, The Now Show and Fifteen Minute Musicals. Her television work includes Dead Ringers, The Impressions Show, Spoof!, The Slammer and Scoop! for the BBC. She co-wrote and starred in her own sketches for ITV's Comedy Cuts, is the voice of CBBCs Horrible Histories and provided the core female impressions for CBBC’s HEDZ! and ITV’s Headcases. In 2014 she took the Edinburgh Festival by storm, gaining rave reviews for her debut one woman show Jess Robinson: Mighty Voice.
John Bird
Bass / Drum Tutor
John Bird is a bass guitarist and vocalist, originally from Ireland. He is currently working with Polydor artist's Hudson Taylor, Orla Gartland and Stony Browder Jr. Previously he has performed alongside a number of established artists; from chart topping singer Sandi Thom to supporting rock legends Bon Jovi on their Circle world tour. A graduate from the Liverpool Institute for Performing Arts, John has developed extensive experience on double bass, guitar, piano and vocals. He has also gained years of experience as a music tutor and has run workshops, rock schools and masterclasses around the UK and Ireland. Most recently he represented the guitar string company Elixir, for a looping demonstration, at The London Bass Guitar Show.
Steve Askew
Guitar Tutor
Steve has had a long love affair with the music industry, guitarist with 80's group Kajagoogoo, co-writing the global hit ‘Too Shy’ which was No 1 in 10 different countries and became a top 5 in the U.S. Since then Steve has been signed to 6 major record labels throughout his career and is still constantly touring and writing & performing music for live and TV performances. Recently performed at the Nano Mugen Festival at The Yokohama Stadium and had a number 3 hit in the Japanese charts. Steve now has his own music production studios, Reddot Music where he records, produces and teaches many types of popular music from record label artists to school students covering GCSE to A levels.
Dion
Guitarist & Music Educator
Dion has worked in the music industry for over ten years as a Guitarist, playing with various major label artists both on stage and in the studio. Most recently; this has included Pop sensation Louisa Johnson, new RnB girl band FLO and 90s Britpop mainstays Echobelly. Aside from sessions; Dion also works as a songwriter, producer and educator. His work with All In Good Time has seen him lead groups both internationally and domestically for a variety of different clients.
A Selection Of Our Clients
"It was an inspired choice using All in Good Time for a large group event. The session really challenged the participants and took them out of their comfort zone, but there was universal positive feedback at the end. Superb preparation and professionalism by the AIGT team really gave us confidence that this would be a success and the excellent facilitation on the day made the session run smoothly. This was no mean feat! The energy and enthusiasm of the tutors was infectious and I imagine that every one of those participants will remember their experience for years to come. Thank you for making the difference."
Rachel Boxall, Head of Business Development, Qualifications, Ashridge.
"The room was filled with trepidation at the start of this team building day but by the end, we were singing in harmony, having fun and pushing our boundaries. All in Good Time’s team were enthusiastic, positive, supportive and motivating – true professionals. They delivered a fantastic day and the results were there for everyone to see in the show at the end of the day. A great way to challenge our staff and encourage communication and working as a team, with brilliant results!"
Stephen Hill, Partner, Bolt Burdon Kemp Solicitors
“The Mood and atmosphere were really great as it can be a bit daunting but they made you feel so confident and so encouraging I ended up really enjoying myself.”
“Even if people have got a musical background, by switching people around on instruments it put everyone on the same level so you don’t feel intimidated or embarrassed.”
“A great concept that we would definitely recommend.”
Exclusive Hotels Sales Team.
“I was sceptical about how we were going to be able to create a band and perform within a few hours of training; however I was very surprised with what we achieved as I didn’t think I was musical. It a refreshing team building activity and is very mind-opening.”
Yan Ping – Head Of Marketing, The Landmark London.
An Exceptional Employee Experience
We design inclusive and professionally facilitated experiences. They build motivation and shared purpose. Through structured musical engagement, participants explore collaboration, communication, and performance dynamics in real time. Each programme generates practical insights that extend beyond the session. They contribute to positive culture, sustained engagement, and measurable behavioural change across teams and organisations.
Let’s Plan Your Experience
For any enquiries about our team builds or to discuss planning an event, please do not hesitate to get in touch.
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